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Case Study: Recticel Safeguard
Client Objective: To provide a visual aid which will enable the audience to understand the exhibitor’s product within 5 secondsTo attract visitor’s attention, we incorporated a digital signage display into the client’s stand showcasing a number of short and contained slides. Without doubt, this provided a dynamic and refreshing approach to exhibiting.
The presentation was set to loop and was supplied on a standard memory stick providing complete ease of use with the plug & play method.
Using suitable images, 25 slides were created showing a number of products and their applications. To help clearly depict the product and its appliance; in each image, less important areas were grey scaled and the key areas were saturated in colour. Important information relating to the product was added in alternating text slides using the same principles of highlighting key words surrounding the product’s features and benefits.
By creating a designed surround for the digital display, this complemented the exhibition space and further strengthened and enforced the brand. This was accompanied by designed panels on the walls, a branded podium stand and information literature to complete the display.
These digital presentations can operate from a number of applications include jpeg images, PowerPoint, flash animation and video. Using our touch screen presentations provides direct interactivity with the audience.